Welcome to Local Phone Marketing: Beginner's Local Phone Blueprint! In this training, you are going to learn how to grow your sales force. Once you have a large sales force in place, you will be able to grow your business. This training consists of three sections. Section 1 covers the phone force basics. Section 2 goes over phone force practices, and Section 3 explains phone force hiring. Phone Force Basics: In this section, we are going to go over the basic concepts that are involved in growing your phone force. Common Issues There are a variety of issues that business owners face when recruiting a sales team. Learn to Sell As we mentioned earlier, it's important that you know how to sell before you recruit prospects. Don't Sell Applicants This really has to do with hiring, but since we are already going over selling, we want to explain why you should not try to sell the job to applicants. Phone Force Practices: In this section, we are going to go over some of the practices you will use when creating and managing your phone force. Paying Reps As we mentioned earlier, commission is great for the business owner, since you will only have to pay people when they make a sale. Where to Advertise You have lots of options for advertising for your sales reps. Types of Sales Reps After you post your job, you will get some applicants. Your applicants will likely fall into one of four categories. Best Types When you're first starting out, you want to get people who don't have experience but do have a lot of potential. Phone Force Hiring: In this section, we are going to go over the hiring process. Hiring Inexperienced Reps In the beginning, you will likely hire inexperienced reps. You can make the process easier by following some tips and techniques. Interviewing Once you get an applicant, schedule a phone interview. What to Pay Once you hire someone, you will have to pay the person. As we mentioned before, you should start off paying a flat rate. Paying Commissions When switching to commissions, sales reps should be able to make at least $20 an hour. Now you are ready to get started. Take some time to learn about sales and then start recruiting your sales force. To your success, Barry North Who is the target audience? Anyone who is interested in making money with Local Phone Marketing. Requirements You should be able to use a PC at a beginner level.
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